DMEXCO 2025 – Meet us in Cologne – Germany
DMEXCO 2025 DMEXCO 2025 is here again. We’re going to be there, are you? Schedule a meeting About – DMEXCO DMEXCO is Europe’s leading digital marketing & tech event – it takes place annually in September, this year its being held on the 17 & 18, 2025 in Cologne, Germany. It is a great […]
What does a Media Agency do?
People often ask us what we can do? How we can help and how we deliver our results. And our answer is always simple, we do what you need us to help improve your organisation. Where we don’t have in house expertise, we have strong partnerships with core partners. This is how we operate, we […]
The future of content marketing
Is the future of content marketing in jeopardy? will AI take over the creative element or just the industrious part? we take a look at the problems and potential pitfall the industry is facing in the midst of an AI boom. Among the creative community, some of these questions are focusing on how brands, for […]
ASA Adjudication on Volkswagen Group UK Ltd
A radio ad featured the voices of broadcasters introducing weather reports. Voices stated “And now it’s time for the weather”, “And that’s all from John and I, now it’s the lovely Mike with the weather, [laughing] I bet you’ve got an interesting story or two to tell tonight”, “[laughs] Well, Michelle you wouldn’t be wrong […]
ASA Adjudication on Emaan Travel Ltd
This post was highlighted on the ASA (Advertising Standards Agency) websites as recent advertiser that fell short of its responsibilities as an advertiser. A full transcript is available at ASA website. Follow the link at the bottom of the page. Please note this is not our finding but that of the ASA. A website for […]
How brands are advertising for Europe’s changing culture
Europe is transforming. The population across the continent is shrinking but advertising opportunities are evolving. By 2050, the continent’s median age will have increased 4.5 years from 2019. The average age of marriage is also creeping closer to 35 for both men and women. Many young Europeans are foregoing traditional dating labels in favor of […]