A link building strategy in 2025 – In the age of AI

SEO is dead! thats all we heard at the start of 2025, from the experts and in March 2025 thousands of publishers saw their traffic drop. in fact, what had happened is Google has pressed the reset button on SEO especially will the crucial step of having a suitable link building strategy in 2025 and […]
The way we look at results has evolved

A recent study which shows that the way we view search results has evolved over the years. The older eye-tracking heat maps use to show an “F” shape, named The Golden Triangle, but the search results have changed since 2005, and so have we. Searchers are more willing to look beyond the top two positions, […]
Google to add video thumbnails SERP’s

“Creativity is intelligence having fun.” That’s what Einstein famously said. 2016 is the year of video marketing. As a communications and marketing executives, we have discovered that creating a video that embodies your product is the new standard in creating good content. It’s imperative that your company communicates your brand’s worth using multimedia formats that […]
The best SEO strategy for 2025 – Don’t turn your blog into an AI tool

In 2023 the world has seen a revolution in AI technology. And in some ways, this has made it more confusing to do SEO. So in a world full of innovation and white make how do you choose the best SEO strategy for 2025? Nowadays, you have AI tools for everything, writing, scheduling, social media […]